How do tech companies make money?
Good question. And Seer Interactive has the answers. The short answer is one or a combination of advertising, selling data, paid subscriptions, lead generation, affiliate marketing, royalties, or e-commerce. But Seer shows which is which.
It’s depressing to see how few of these recognizable brands are profitable. Advertising isn’t the only route to revenue, but it is the most common among the profitable companies.